E-commerce and Drinking Water

E-commerce and Drinking Water
Word Count:
1122
Summary:
E- Commerce is coming of age with millions of new customers from internet sales for a wide variety of products. The bottled water industry is an ideal beneficiary of e-commerce technology because of the large number of customers served and the frequency of transactions and purchases.

Keywords:
E-commerce, privat labeled drinking water, pure water, local delivery water, customer service, customer satisfaction,SSL, dynamic e-commerce, secure payment, bottled water industry, 5 gallon

Article Body:
April 25, 2006
E- Commerce is coming of age with millions of new customers from internet sales for a wide variety of products. Advances in web site design, payment mechanisms and delivery systems have met the increased demand for online ordering.
With the advent of on-line ordering firms like Amazon and E-Bay, what started out as a small business has morphed into a multi-billion dollar industry. The key to success in the field of E Commerce ist he offering of high quality products coupled with state of the art technology to ensure ease of ordering and secure payment mechanisms.
The bottled water industry is an ideal beneficiary of e-commerce technology because of the large number of customers served and the frequency of transactions and purchases.
E-commerce Defined
E-commerce is similar to other forms of commerce except that it involves the buying and selling of goods over the Internet. E-commerce sites range from a simple web page highlighting a single item to dynamic fully developed on-line catalogs featuring thousands of products.The common theme and benefit in e-commerce sites is instant purchase, instant payment (if desired) and instant gratification for the customer.
Over the years, the e-commerce web has blossomed into a multi-billion dollar industry yearly, with significant growth projected over the next 5 years. A defining characteristic is that all ecommerce web sites accept a type of online payment, whether through a third party or directly with a merchant account..
E-commerce: The Wave of the Future
The internet is changing world view of shoppers. Instant gratification is a reality. Utilizing e-commerce allows customers the ability to quickly take delivery of the goods they require and desire.In addition, the Internet is perhaps the best sales tool ever invented as it allows customers to browse endlessly in privacy. They can return and order again and again without ever leaving their home.
Most experts agree that it is only a matter of time before all sales-oriented companies will have some sort of e-commerce presence in order to remain competitive and the development of software and tools to improve the productivity of e-commerce sites remains strong. As more and better technology is developed, e-commerce will greatly expand.

Secure Payment and SSL(Secure Socket Layer): The Heart of the System
SSL(Secure Socket Layer) has been the de facto standard and heart of the system for e-commerce transaction security, and it's likely to remain so well into the future.
SSL is basedon encryption. SSL encrypts data, like credit cards numbers (as well other personally identifiable information), which prevents unauthorized use. An SSL protected page is identified when the address begins with "https" and there is a padlock icon at the bottom of the page.
SSL Certificates
The SSL certificate resides on a secure server and is used to encrypt the data and to identify the Web site. The SSL certificate also helps to prove the site belongs to who it says it belongs to and contains information about the certificate holder, the domain that the certificate was issued to, the name of the Certificate Authority who issued the certificate, the root and the country it was issued in.
In general,e-commerce users are urged to avoid sites that fail to use and display proof of SSL Ceritifcates.
The Bottled Water Industry and E-commerce
The bottled water business is actually two lines of business: Local delivery water and private labeled water and each is an important subset of the total business.
Local delivery water is defined geographically and usually comprises rental or sales of coolers and delivery of 5-gallon and small package (12, 16.5 and 20 oz.) bottles to customers located within a limited distance from the water source. This business includes a customer base of consumers and businesses in the defined geographic area who take periodic delivery of water. The key to success in this line of business is the production and efficient delivery of the highest quality pure water.
Private labeled water involves the development and production of high quality custom labels with a clear branding message. This line of business is national in scope and includes a strong element of branding and advertising. The key to success in this line of business is the design and production of a label of the highest quality with a clear branding message.
Each line of business has different requirements for e-commerce. For the local delivery business, establishing and meeting delivery schedules is critical with the most advanced sites offering delivery programs that offer the customer choice of delivery schedules and the ability to modify deliveries as conditions warrant.
For the private labeled line of business design flexibility in the form of interactive tools for the development, proofing and production of labels is critical. Another critical aspect of the private labeled line of business is fast and cost effective delivery through national carriers.
A Culture of Customer Service
The best e-commerce site will not produce results without support of an effective customer service organization. E-commerce tools and capabilities must be complemented by a customer service culture that includes rapid customer feed back, human (as opposed to voice mail and e-mail) interaction and clear communication. It is presently impossible to totally remove the human element from e-commerce and the human element is a critical part of the customer satisfaction process..
Best and Powerful Features
There are many varieties of e-commerce sites ranging from the simplest static site that offers very limited features to full featured dynamic sites based upon the latest database technology and access. No matter what the level of technology however, the site should combine ease of use with the most powerful features available. An effective bottled water e-commerce site should include the following minimum features.
General Features
•Multiple-Recipient Ordering (allows multiple user shipments in a single transaction)
 •No Shopping Cart “Shoving“ (gives the user maximum flexibility before check-out)
 •Login Systems for Wholesale and Retail Customers (with remembered billing and recipient party data)
 •Code Maturity (provides for reliability and stability of the site)
 •Future Arrival Date Provisions (mandatory for scheduling deliveries and shipments)
 •Order History and Fast Loading of Orders
 •Automatic Shipping for Retail and Wholesale Accounts
Private Label Features
•Interactive and Customer Friendly Label Configurator (allows for user development of labels and artwork)
 •Proofing Capability (allows the user to repeatedly review label design before purchase)
 •Multi Layered Design ( allows for choice of color, shading and label features)
E-commerce lends itself to rapid fulfillment of orders and increased customer satisfaction when the site utilizes powerful state of the art tools and features coupled with a culture of customer satisfaction. On a user friendly powerful site, water orders for both local delivery and private labeled business are safe, convenient and fast. E-commerce vendors that maintain a culture of customer service will guarantee customer satisfaction.

Digital Certificates and Secure Web Access

Digital Certificates and Secure Web Access
Word Count:
563
Summary:
This article describes the use of Digital Certificates as a mechanism for strongly authenticating users to web sites where identity information is required. Before the advent of digital certificates the only option for authenticating users to a site was to assign a username and password. Digital certificates on the other hand provide for much more robust access control and have a number of benefits over username and password.

Keywords:
Diginus,e-identity,PKI,Digital Certificate,OpenXPKI,SSL,e-government,e-commerce,

Article Body:
Introduction
This article describes the use of Digital Certificates as a mechanism for strongly authenticating users to web sites where identity information is required. Before the advent of digital certificates the only option for authenticating users to a site was to assign a username and password. Digital certificates on the other hand provide for much more robust access control and have a number of benefits over username and password.
Username and password authentication
Using username and password the process is generally as follows: each time a user wishes to access a web service the user navigates to the site and authenticate themselves to the application using unique username and password. This data is passed to the server (hopefully in an encrypted form), the application looks up the username and the password (or a representation of the password) in some form of access control list and provided the information matches the user is granted access.
This method has some obvious limitations:
* The username and password are passed over the web (encrypted or unencrypted) with the typical security concerns of interception.
* The systems administrator normally has unrestricted access to all usernames and passwords with associated security and liability concerns for the service provider (especially with confidential data)
* The user needs to remember as many usernames and passwords as are required by their applications leading to inevitable support issues to recover lost access data
Digital Certificate Authentication
The typical digital certificate web access process is:
The user navigates to the website. Before allowing access it checks the certificate against the access database. The user enters the password locally to confirming their access right to the certificate and is allowed to the website.
Benefits of certificates over username and password:
* General security is enhanced: the user needs both the certificate itself and the password to the certificate to gain access.
* The password is never passed over the web, not even during account set-up.
* At no stage do systems administrators have access to user passwords.
* The certificate can electronically sign data on the website with the benefit of non-repudiation.
* The user uses one digital identity with one password to access a range of applications (reduces passwords to remember).
Implementing Digital Certificates
All major web servers support client authentication via certificates. An SSL certificate on the web server (to support https) enables configuration of client authentication and only requires specification of the access rights for each directory served by the web server. Amend the web application to support client authentication by certificates. If any code was developed to handle user name and password, then the certificate credentials can be looked up in an access control list in just the same way. Client certificates are issued via a Public Key Infrastructure (PKI) You can choose implement your own or use the services of a Managed Service Provider such as Diginus Ltd.
Wider Use
Once customers or employees have digital certificates, the same certificates can be used to digitally sign email, PDF and web forms and Microsoft Word documents. With a few small steps a corporate website can be transformed into the centre of a powerful web services infrastructure, with single sign on to multiple web applications, signed email and forms data exchange, all the time knowing exactly who is accessing the resources and data.